Leveraging my experiences as Head of Digital at Massachusetts General Hospital and Marketing Lead at Clear Skye—I now support B2B healthcare and technology businesses with tailored, scalable growth strategies and creative execution. Combining over 20 years of marketing expertise with innovative digital tactics, I drive lead generation, strengthen brand presence, and position brands for long-term success.
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Staying competitive requires a clear, strategic approach to marketing and growth. I help B2B health and tech brands develop customized digital marketing plans that drive lead generation, build brand visibility, and foster long-term customer engagement—ensuring your business scales efficiently and stands out in your marketplace.
Design and develop conversion-focused websites that build trust, showcase your brand, and are infused with lead generation opportunities.
Create engaging animated explainer videos that simplify complex concepts, highlight your solution's value, and drive customer understanding and interest.
Develop high-impact lead generation content, including white papers, ebooks, and case studies, that educate your audience and drive qualified leads.
Craft insightful blog articles that boost SEO, position your brand as a thought leader, and engage your target audience with valuable, relevant content.
Design custom PowerPoint templates that align with your brand and help deliver compelling presentations to investors, prospects, and stakeholders.
Create tailored social media content that builds brand awareness, engages your audience, and drives meaningful interactions across key platforms.
Design and execute targeted email marketing campaigns that nurture leads, engage and educate customers, and drive conversions for your B2B business.
Implement and configure marketing automation platforms that streamline workflows, enhance lead tracking, and drive efficient, scalable growth.
Craft compelling PR strategies and byline articles that position your B2B solution as an industry leader, building credibility and increasing brand visibility.
Get straightforward answers to the most pressing questions B2B SaaS founders have about digital marketing strategies, scaling growth, and building a competitive edge in today’s fast-moving tech landscape.
Digital marketing creates scalable growth by targeting your ideal customers through data-driven lead generation strategies. From optimized websites to personalized nurture campaigns, I help drive qualified leads and streamline your sales funnel, ensuring that your marketing efforts align with your business goals.
Building brand visibility requires a multi-channel approach. Through strategic content creation—such as blog articles, lead gen content, and PR placements—I position your brand as a thought leader. This builds trust with your audience, drives organic traffic, and enhances your brand’s authority in the marketplace.
The key is a balanced strategy that delivers quick wins while setting the foundation for sustained success. I develop targeted lead gen campaigns for immediate results, while also building a long-term marketing framework—including automation, SEO, and content strategy—that continuously drives growth and strengthens your brand over time.
Reach out to discuss how I can craft a tailored digital marketing strategy that drives growth, builds brand visibility, and delivers measurable results.
